Why Vegan & Cruelty-free are important in today’s beauty?

The world is becoming more ethically aware of their choices and the impact it has on the environment. As a result the term ‘Vegan’ has become the most sought after term not only restricted to dietary context but extending to skin care as well.

Research shows that the sales of vegan skincare products are up to 100% this year as more and more people are becoming concerned about animal welfare.

The term ‘vegan’ and ‘cruelty free’ are often mixed up but they mean different things. Vegan means that the product does not contain any animal products, animal-derived products or animal by-products. Whereas cruelty free means the products and their ingredients have not been tested on animals.

The best choice is to search for both vegan and cruelty free products. Sounds impossible? Or expensive to say the least? Not if you make the right choice.
Fafah’s make-up line offers both and that too at a very reasonable budget. Yes, you heard that right! Why put so much effort you say? Allow us to list down the benefits:

1. Good for our skin:

Vegan formulas are found to contain more vitamins, minerals, anti-oxidants and are more effective in repairing, nourishing and hydrating your skin than the synthetic products brimming with preservatives, chemicals and toxins which actually do more damage than good.

2. Good for animals:

You don’t need to be an extreme animal rights activist to realize that animal testing laboratories are disturbing to say the least. By opting for vegan and cruelty free products you have a guilt free conscience of making the world a bit kinder and safer for animals to co-exist.

3. Good for our Planet:

By saving animals we in fact are saving the whole planet not only in terms of livestock but also in terms of pollution, resources and land use. In short vegan offers sustainability to the world.

4. Good for our health:

Just as you feel healthier in consuming food in its natural state, same is the case with natural and vegan skin care. Our skin absorbs 60% of the products applied on the skin directly to the blood stream. Just think what negative effects synthetic products can have on your body over time.

Are you ready to make a positive change for yourself, animals and your planet? Opt for Vegan AND Cruelty free product range of Fafah because we care for you and the world you live in.